Common Misunderstanding

I don’t know many people who shop only on price.  Price may be a factor certainly, but most people also take into account quality and other value considerations.  And the decisions can become even more complex – and confusing – when one starts looking beyond traditional retail chains for products of better quality and value.  There is a world of options out there!

Often, people assume that products from network marketing companies are automatically overpriced.  And this is based in some truth, as there are plenty of stereotypical network marketing companies out there that really do overprice their products to the end customer.  But we also find products in retail stores that are overpriced for their quality.  So what’s the difference?

Frequently, the assumption is that network marketing products are higher priced because of the two or more levels of distributors paid on the sale of the product (which is paid as such because of the time and effort put into training new reps by more experienced reps).  But, what most people fail to remember is that multiple levels of distribution are paid on the sale of virtually every product imaginable.  In any traditional retail chain there are warehouses, wholesalers, national, regional, and local retailers, and advertisers.  Even in the case where one is buying direct from a local artisan of some sort, advertising costs are factored into the price of the product – or should be if the artisan plans to stay in business.

So, is the distributor network really any different from normal price mark-ups in other methods of distribution?  It shouldn’t be, if network marketing is done properly and sustainably.  If run properly, a sustainable network marketing company will offer products that are competitive in the overall market place for comparable quality.  If the price is greater, the quality should be demonstrably greater.  If the base product quality is the same and the price is still greater, there should be other demonstrable value considerations – such as customer service or sustainable and ethical business considerations.

I continually keep my eyes open for products of similar quality to the Miessence brand, and so far, the other ‘organic’ products I have come across are either: a) less expensive but lower quality in either the ingredient purity or the product functionality, and do not offer the same level of customer service and sustainable business impact, b) similarly priced but again not as high quality in terms of ingredient purity or product functionality, or with regard to service and sustainability values, or c) similar quality in terms of ingredients or functionality (rarely in service and sustainability) but more expensive…  And d) nothing of the same ingredient and functional quality, plus overall service and sustainability value, that also offers referral benefits that can help customers earn free products.

I’m married to the principles, not a brand, but as I continue to run across and research other brands, Miessence continues to prove itself a leader, both in the network marketing arena and the larger competitive marketplace in general.